QR codes get more scans when they are framed with offer descriptions, branded elements, and SMS shortcodes. Increase QR code interaction with graphic enhancements that encourage audiences to interact.
Tappinn has introduced a concept called "Framing" into the QR code marketing world. This is NOT to be confused with "Designer QR codes" or actual QR code manipulation. These are easy tools that Tappinn subscribers can use in their advertisements to enhance engagement and curiosity while separating the code from the ad's artwork. They also offer a creative way to integrate instructions and call to actions for scanning the code. QR code "Frames" could be a big step forward in the evolution of QR (Quick Response) communication because they expose the creative possibilities of code usage in print advertising.